Why visit Switzerland?
Today we’re talking about one of Europe’s most fascinating destinations, famous for its breathtaking landscapes, efficient services, and variety of experiences on offer.
A trip to Switzerland lets you dive into postcard-perfect Alpine scenery, explore modern and lively cities, discover deep-rooted traditions, and enjoy culinary specialties like local cheeses and the famous chocolate.
Nature lover, sports enthusiast, art fan or simply in need of some rest… whatever kind of traveler you are, Switzerland will win you over!
When to go to Switzerland: the best time of year
Switzerland is a great destination year-round. Choose the season that suits the kind of experience you’re looking for.
- Winter (December – March): if you love skiing, snowboarding or winter sports, places like Zermatt and St. Moritz are among the best in the world.
- Spring (April – June): nature in bloom will welcome you with open arms! This is the perfect time for hiking and outdoor adventures… without the summer crowds.
- Summer (July – August): it’s high season for tourists, but also for open-air cultural events! Great for people who enjoy vibrant atmospheres and exploring lakes in total relaxation.
- Autumn (September – October): Swiss forests burst with stunning colors, and mild temperatures make it a pleasant time to stroll through both cities and nature.
10 must-see places in Switzerland
We love all of Switzerland, but we’ve picked out the truly unmissable spots for you… and hey, you can always come back for more 😎
Zermatt and the Matterhorn
Zermatt, with its iconic view of the Matterhorn, is a paradise for skiers and hikers. The village is completely car-free, which adds to its peaceful, authentic vibe.
Lucerne
This charming town lies on Lake Lucerne and is known for the Chapel Bridge, its medieval old town, and stunning Alpine backdrops.
Lake Geneva
Looking for romantic landscapes, excellent wines, and international festivals? The Lake Geneva region is perfect for you. Surrounded by vineyards and elegant towns like Montreux and Lausanne, it offers a wide range of experiences.
Interlaken
Love adrenaline? Interlaken is the ideal base for skydiving, rafting, hiking, and exploring the Jungfrau region.
Zurich
Switzerland’s largest city combines history, innovation, and a buzzing cultural scene. A great choice for shopping, museums, and nightlife.
Bern
Switzerland’s capital is a UNESCO World Heritage site. Its well-preserved medieval old town and the iconic Zytglogge Clock Tower are sure to leave a lasting impression.
St. Moritz
One of the most famous luxury destinations in the world! Perfect for a glamorous winter break or scenic summer hikes in the canton of Graubünden.
Grindelwald
A picturesque Alpine village surrounded by some of Switzerland’s most majestic mountains. A dream for trekking and nature lovers.
Lugano
Probably the most famous “Italian part” of Switzerland. This beautiful city offers a Mediterranean vibe, mild climate, and plenty of activities for both culture lovers and outdoor enthusiasts.
Basel
Known as Switzerland’s cultural capital, it’s famous for Art Basel and modern art museums, as well as the Rhine River and a captivating old town.
10 experiences you shouldn’t miss during your trip to Switzerland
- Ride the famous panoramic Glacier Express
- Explore the Aare Gorge
- Take a boat ride across Lake Lucerne
- Walk along the Flower Trail in Zermatt
- Visit the CERN in Geneva
- Taste delicious Swiss fondue in a cozy mountain hut
- Take in the view from Jungfraujoch, the highest train station in Europe
- Visit the spectacular Rhine Falls, Europe’s largest waterfall
- Relax at the thermal baths in Vals
- Join the Basel Carnival, one of the country’s most colorful and famous events
How to get internet in Switzerland
Whether it’s for finding your way around, booking activities without waiting in line, working remotely, or sharing your best holiday moments with friends… having internet in Switzerland is essential.
Here are the main options for staying connected while you travel:
- International roaming: your regular provider may offer roaming abroad, but rates can be extremely high. Check with them before you go.
- Public Wi-Fi: available in many hotels, bars and restaurants, though often unstable and not secure.
- Local SIM cards: available in phone stores or at the airport, but activation can be time-consuming and complicated.
- eSIMs: the smartest solution! They connect you to the internet as soon as you land, avoid roaming charges, and don’t require a physical SIM card.
Switzerland eSIM: stay online without hassle with www.esim.sm
By purchasing an eSIM on www.esim.sm you can:
- Install your data plan before departure with just a few clicks
- Avoid roaming charges
- Choose the plan that suits you best, from 1GB to 100GB
- Go for a Global Plan, which covers 155 countries with a single eSIM
- Use your phone as a hotspot
- Top up your data in seconds from your personal dashboard
- Get 24/7 support in all languages
An eSIM from eSIM.sm is the smartest, safest, and fastest way to stay connected in Switzerland during your trip.
What to know before you go: travel tips for Switzerland
- Cost of living: plan your budget ahead of time, Switzerland is known for being expensive!
- Public transport: consider getting a Swiss Travel Pass to save on travel costs. Public transport is reliable, punctual, and clean.
- Weather: bring a light jacket, even in summer.
- Payments: euros are accepted in many places, but the official currency is the Swiss franc (CHF).
- Language: the official languages are German, French, Italian, and Romansh. English is also widely spoken in tourist areas.
