Japan has become one of the most sought-after destinations in recent years, thanks to its fascinating and immersive culture.
A land of stunning contrasts, where technology and tradition coexist in perfect balance!
From zen temples surrounded by nature to ultra-modern cities lit by neon lights, every corner of the Land of the Rising Sun has its own magic. In this guide, we’ll help you choose the must-see spots for your first trip to Japan (yes, your first, because you’ll definitely want to go back!), suggest the most exciting activities, and explain how to stay connected without worrying about roaming fees.
When to go to Japan
Japan’s climate varies greatly from north to south. Every season has its charm, but here are the two best times for a first visit:
- Spring – March to May: the iconic cherry blossom season (sakura), with mild and pleasant weather, perfect for visiting Tokyo, Kyoto, and Osaka.
- Autumn – October to November: the fall foliage paints temples and gardens in red and gold, creating a stunning visual experience. The weather is also mild and starts to cool down, ideal for traveling.
We recommend avoiding August, which is hot and humid. While Japan has beautiful beach destinations, they’re not usually the most iconic parts of the country and often aren’t top tourist picks. Also avoid New Year’s, when many attractions are closed.
10 unmissable stops and 10 experiences to enjoy during your trip to Japan
You’re going to fall in love with Japan, every corner feels magical. From ultra-modern cities to traditional towns, you’ll want to see it all. But time is short, so we’ve selected the 10 places you absolutely shouldn’t miss to get a real taste of this incredible country:
Tokyo – skyscrapers and tradition
Japan’s capital is a world of its own! It concentrates the essence of Japanese culture in a single city. Shibuya’s famous crossing, the quiet temples like Senso-ji, and futuristic districts like Akihabara offer the perfect mix of pop culture, tech, and spirituality. Possibly the most kaleidoscopic city in the world!
Don’t miss a visit to Tsukiji Market and a panoramic ride up Tokyo Skytree.
Recommended activity: visit teamLab Planets, the world’s most famous immersive digital art museum… and cross the iconic Shibuya crossing!
Kyoto – the cradle of Japanese tradition
Kyoto is the historical heart of Japan, home to over 1,000 stunning temples. Fushimi Inari, with its thousands of red torii gates, is one of the most photographed spots in the world, and for good reason. This path feels like stepping into an ancient Japanese tale.
The Gion district, with its geisha culture, adds to the city’s timeless magic.
Recommended activity: attend a tea ceremony in a traditional machiya house.
Osaka – the kingdom of street food
If you love authentic Japanese food, Osaka is a must! This city is a foodie’s paradise. Walk through Dotonbori, lit with giant neon signs that tempt you to try local specialties, visit Osaka Castle, then grab some fresh takoyaki or okonomiyaki from a street vendor.
Recommended activity: join a guided night street food tour!
Hiroshima – history and rebirth
Known for the atomic bombing, Hiroshima is now a symbol of peace.
The Peace Park and Memorial Museum are powerful, moving sites that tell vital parts of modern history. From Hiroshima, you can easily reach Miyajima Island, home to the floating torii of Itsukushima Shrine.
Recommended activity: try okonomiyaki Hiroshima-style, grilled right in front of you.
Nara – sacred deer
Less than an hour from Kyoto, Nara has become a social media favorite! Here you’ll find friendly deer wandering freely through parks and around Todai-ji Temple, which houses the Great Buddha. Nature and spirituality blend seamlessly here.
Recommended activity: feed the deer with shika-senbei rice crackers. Just be warned—they can be quite “insistent”!
Hakone – hot springs and Mt. Fuji views
Close to Tokyo, Hakone is ideal for admiring Mt. Fuji (not everyone is up for the climb!) and relaxing in an onsen, Japan’s famous hot springs. Lake Ashi offers incredible scenic views and is best explored on a small cruise.
Recommended activity: stay in a traditional ryokan, ideally with a private onsen and a kaiseki dinner.
Nikko – spirituality and mountains
Nestled in the mountains, Nikko is home to the ornate Toshogu Shrine as well as waterfalls and beautiful hiking trails. Perfect for a one- or two-day getaway in nature.
Recommended activity: hike through Nikko National Park to Kegon Falls.
Kanazawa – art, gardens, and samurai
An elegant city on the west coast with one of Japan’s most beautiful gardens, Kenroku-en. You’ll also find a perfectly preserved samurai district.
As beautiful as Kyoto, but lesser known and much less crowded. A hidden gem you should definitely add to your itinerary.
Recommended activity: enjoy ultra-fresh sushi at Omicho Market.
Takayama – rural Japan
Located in the heart of the Japanese Alps, Takayama has a wonderfully preserved Edo-style old town. The peaceful atmosphere, traditional inns, and local cuisine will make this stay unforgettable.
Recommended activity: visit the nearby UNESCO-listed village of Shirakawa-go.
Sapporo – northern charm
If you’re visiting Japan in winter, head to Sapporo on the island of Hokkaido for great ski slopes and excellent beer! The rest of the year, it’s perfect for nature lovers looking for less touristy destinations.
Recommended activity: attend the Sapporo Snow Festival, with ice sculptures and spectacular events.
How to stay connected in Japan
Available options
In such a high-tech country, having internet access is essential for getting around, translating (not many people speak English, really!), booking activities, and navigating, especially if you’re traveling solo.
Here are your options:
- Public Wi-Fi: available in stations, hotels, and restaurants, but often unstable and limited
- Pocket Wi-Fi: a rented portable modem, reliable, but bulky and often expensive
- Physical SIM cards: can be bought at the airport or local shops, but finding the best deal can take time, and you might end up overpaying
The best solution: Japan eSIM
The easiest and most convenient option? Definitely eSIMs, virtual SIM cards!
You can buy them before your trip, choose the right plan for your needs, and activate them in just a few clicks for immediate internet access upon arrival.
With an eSIM, you won’t have to worry about hidden fees, only pay for the data you actually need, and enjoy a fast and reliable connection.
Why choose eSIM.sm
Among the various virtual SIM providers, why go with eSIM.sm?
Simple! We offer a wide range of plans at the best prices on the market. Plus:
- Choose the plan that suits you best, from 1GB to 50GB
- Get instant internet access upon arrival in Japan
- Keep your physical SIM card, no risk of damage or loss
- No roaming fees
- Keep your phone number and continue using WhatsApp to chat with friends
- Our customer service is available 24/7 in your language
Before purchasing, check if your phone is compatible in our supported device list.
Good manners to keep in mind in Japan
During your trip, it’s important to respect local customs for a more authentic and respectful experience:
- Don’t speak loudly on public transportation
- Always remove your shoes when entering a home, and often in ryokan and temples too
- Don’t hand money directly, use the trays provided at shops
- Don’t tip, it may cause embarrassment
- Respect queues and shared spaces
- Bring a handkerchief, public restrooms often lack towels
